#8: International expansion

In this episode, we are joined by Kristofer Hammar, Head of Preschools and International Business at AcadeMedia since 2017, having joined the company in 2009. In 2014, AcadeMedia took its first step beyond Sweden through the acquisition of Espira in Norway. This marked the beginning of a sustained international expansion strategy, followed by additional greenfield establishments and acquisitions across Germany, Finland, the Netherlands, Poland, and the United Kingdom.

For the past several years, AcadeMedia has had a clear long-term objective: to grow its international operations to 50 percent of total group revenue. Together with Kristofer, we take a deeper dive into the strategic agenda, growth opportunities, and structural prerequisites shaping the continued expansion of the international segment.