#199: Rory McGown – Is your gym giving members what they actually want?

In episode 199 of Sweaty Business Podcast, Rory McGown of TrackMyGym returns to explore how equipment usage and member feedback can guide what gyms buy – and where they put it. The episode explores: Do HYROX areas justify their space? TrackMyGym’s analysis questions their profitability and how the space could otherwise be used.

Which equipment do members use most? Demand for dumbbells, cable stations and Smith machines. Why do simpler machines often get more use? How equipment design and gym layout affect member choices.

Timeline for the episode: 00:00 Intro 01:30 Presentation of guest + Rapid Fire Questions 10:30 Hybrid and HYROX training equipment 22:00 Top line to bottom line revenue 25:45 Gym equipment statistics: what equipment is used the most? 28:00 Data and data refinement 29:35 Upper body vs Lower body equipment usage 31:00 Complexity and equipment usage 35:00 Customer & Operator dialogue 38:25 Gym equipment choices : free weights popularity 43:00 Closing remarks 47:00 Outro / closing song Connect with Rory McGown / TrackMyGym Web: trackmygym.com LinkedIn: Rory McGown .